Insight

Farmers to benefit as Inyange introduces fruit cocktail juice

FRUIT farmers in the country are expected to reap big from their produce following Inyange Industries Ltd’s launch of the fruit juice cocktail brand which would prop up fruit supply to the country’s largest food processor. Sudadi Kayitana, the Managing Director of Inyange Industries Ltd says that the new brand that will have a mixture of pineapples, oranges and passion fruits is likely to prompt farmers to produce more fruits to increase their incomes.“Our demand is going to go up in the same spirit like our volumes; so this is a market expansion for farmers as they will have a ready market,” he said during the launch of the brand during the ongoing Prosperity Exhibition taking place at the PSF Grounds in Gikondo, Kigali.
Workers in the water department of Inyange Industries Ltd. The company has introduced a new fruit juice brand. The New Times/File.
Workers in the water department of Inyange Industries Ltd. The company has introduced a new fruit juice brand. The New Times/File.
Times Reporter