This festive season kicks off with a host of goods things to come. This is as far as the show biz industry is concerned. Some say very refreshing developments we are likely to witness. The RwandaTel vs RwandaCell duel has spilled over to the showbiz industry. So the refreshing issue that is bound to positively impact on the Rwandan Showbiz is that we will most probably see the outset of new benchmarking when it comes to hiring of talents for concerts. Read about this on our new column The Insider this week. DMS needs no introduction as he is one of those artists who have been around. He spells out his mission which is to actually help turn around the fortunes within what is perhaps an industry starved of respect for the artists. In this issue our cartoonist Seif comes out of the shadows to be granted space within the Sunday Mag to illustrate using his God given talents a comical playback of the week in his exclusive ‘Seif’s Recap’ only on Sunday Times. On Style and Fashion Footballer Cristiano Ronaldo and USA president collectively reflect style that is worth emulating. Read on and give us feedback on the changes we are instituting. Enjoy the weekend. Contact: sundaytimes@newtimes.co.rw