Why African businesses need to invest in media

Editor, Reference is made to Ashish J. Thakkar’s article, “Time to change the Africa Narrative” (The New Times, January 23). I fully agree with Ashish Thakkar. But I feel he shouldn’t be satisfied with just gripping no matter how justified he is in doing so. Rather, he should go about mobilising fellow African entrepreneurs with equally deep pockets to put together the resources required to set up a rival network to provide news, analysis and produce programmes that better reflect the continent’s situation, progress and prospects.