Rwandan-American basketball prodigy lands Reebok deal
Wednesday, October 16, 2024
Rwandan-American basketball prodigy Nate Ament has inked a multi-year endorsement deal with Reebok-courtesy

Nate Ament, a 17-year-old Rwandan-American basketball prodigy, has inked a multi-year endorsement deal with famous American footwear and clothing brand Reebok.

Born to an American father and a Rwandan mother, Ament continues to make a name for himself as one of the hottest young talents in the United States. For example, this year, ESPN ranked him as the No. 8 prospect in the U.S. for the class of 2025.

A projected 2026 top 3 pick, Ament joins Reebok’s growing hoops roster alongside Angel Reese, Lexie Brown, and others, under the guidance of Shaquille O’Neal, the brand president of Basketball.

ALSO READ: Nate Ament: Youngster with Rwandan roots ranked among USA's basketball finest

"I’m so excited to welcome Nate into the Reebok family,” said Shaquille O’Neal, who first joined the brand in 1992. "He’s a great kid who comes from an amazing family and he’s got superstar potential on the court. We know he’s going to do big things and we’ll be right there with him.

As part of the multi-year partnership, Ament will support Reebok brand activations and will help bring awareness to the brand’s performance and lifestyle product offerings, including its newly announced performance basketball shoe, the "Engine A.”

"Reebok has everything I need as a young basketball player to take my game to the next level,” Ament said after signing the deal.

"Shaq and Allen Iverson– all my dreams have been lived out by these legends, so to have them as a resource is exciting. I’m just amped to see what we can do together with all the possibilities ahead,” he added.

Player Profile

Nate Ament is a versatile 2.05m small forward from Manassas, Virginia.

A five-star high school phenomenon and 2024 elite MVP, Ament is currently the ranked number 4 prospect in the ESPN 100 recruiting index.

He is projected to be a top 3 pick in the 2026 draft and is regarded as one of the best all-around hoopers in his class.