Rwandatel launches new product

In a bid to cement its position in the local telecom market, Rwandatel, the country’s second largest telecom company by market share, on Monday unveiled its post-paid package, targeting 5000 customers for the product by December this year.

Tuesday, June 02, 2009
Patrick Kariningufu, Rwandatel CEO.

In a bid to cement its position in the local telecom market, Rwandatel, the country’s second largest telecom company by market share, on Monday unveiled its post-paid package, targeting 5000 customers for the product by December this year.

The company’s Chief Executive Officer (CEO), Patrick Kariningufu, said that the package targets corporate and the business segments that need continuous mobile phone communication.

"It offers the convenience for the users with flexibility of international roaming, closed user group and itemised (specified) billing.

"All call rates, in the country and outside are competitive.”

The service is free for any customer, without specific numbers, upon payment of Rwf100,000 initial deposit.  It is also a contractual service with a monthly subscription of Rwf2,000.

"Bills will be sent electronically via email monthly,” Francis Egbuson Rwandatel’s Chief Commercial Officer explained.  

The post-paid package is where the user is billed after usage of service. It supplements the company’s prepaid service that was rolled out since switching from the CDMA (Code Division Multiple Access) technology to GSM (Global System for Mobile communications) technology in December last year.

"The platform has been highly demanded since the launch but could not be roll out due to technical factors.” Kariningufu explained.

The move is also seen as part of the company’s bid to step-up its competitiveness, after government awarded a licence to a third operator, Millicom International Cellular, a Luxembourg-based group.

Rwandatel’s target is to have 1.2 million active subscribers by the end of this year.

Government targets about six million subscribers by 2012. The current mobile penetration is estimated at slightly above 1.5 million out of the estimated 10 million people.

Ends