Existing and new customers of leading pay TV provider CANAL are in for a special treat with a new promotion offering 50 per cent off on CANAL equipment and installation.

This announcement was made during a presser on Thursday, May 30, where CANAL representatives pledged to deliver top-tier television entertainment to the nation this summer.

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"At CANAL , we’ve been exploring ways to enhance our content’s value for all audiences. Our programmes and channels now offer diversity.

"We’ve made our platform even more family-friendly, catering to everyone—from children who want cartoons or educational shows, to moms who enjoy telenovelas or reality TV, and dads who love sports like football, basketball, or tennis,” said Leger Ossombi Dira, Head of Marketing at CANAL Rwanda.

"Through this, we’re building strong bonds with our viewers by offering an unparalleled television experience.”

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From May 30 to July 7, subscribers can take advantage of exclusive promotional offers. New clients will receive a decoder for Rwf5,000 with an installation fee of Rwf5,000.

For re-subscriptions , all active and inactive subscribers will receive a bonus of the UBUKI bouquet for 30 days after renewing their current subscription. This allows viewers to access all channels offered by CANAL . The offer is valid twice during the promotional period, as long as renewals are completed by July 7.

"Secret Story” to debut in French-speaking Africa

The search for secrets is set to debut in Africa on June 15, as CANAL group introduces "Secret Story” to French-speaking Africa for the first time. The show, whose 12th season premiered on April 23 on TF1, will adopt the same concept and format as its French counterpart.

Contestants will be isolated from the outside world in the "House of Secrets”, a house fully equipped with video cameras in every room except the bathrooms. Each contestant’s mission is to protect their own secret while attempting to uncover those of their housemates.

The show will feature 15 contestants from 14 French-speaking African countries. This concept has also been successfully adopted in other countries, such as Portugal in 2010 with "Secret Story - Casa dos Segredos”, in the Netherlands in 2011 with "Secret Story - Het huis der geheimen”, and in the United Kingdom in 2013 with "Big Brother: Secrets and Lies”.

"While the participants’ names haven’t been announced yet, we’ve suggested a few local names who might have the opportunity to represent Rwanda on the show. It’s very exciting, as the winner stands to gain around Rwf20 million,” said a CANAL representative.

For this edition, which will span two months, the "House of Secrets” in South Africa will be equipped with 60 cameras and 200 microphones. CANAL Afrique announced that the programme would be broadcast live 24 hours a day throughout the eight-week duration on CANAL Channel 99.

The show will also feature a daily broadcast from Monday to Friday at 6:15 p.m. on CANAL Pop. Nominations will take place every Thursday, followed by the live playoff every Saturday at 8:30 p.m. (local time).

Additionally, viewers can experience the reality TV show through the CANAL application, CANAL Afrique social media channels, and the voting platform accessible to all viewers at www.secretstoryafrique.com.

"With this dedicated broadcast and digital platform, CANAL promises its subscribers a unique gaming experience every day for eight weeks. Beyond just watching, they can actively participate by voting for their favourite contestant,” said Dira.

Discussing CANAL coverage of the Basketball Africa League (BAL) season 4, he added: "We aired BAL on Canal to make it accessible to all, especially our customers across the African continent. This is crucial as BAL continues to grow in influence and importance. It starts here, and we aim to maintain the momentum and leadership that begins here.”

Other exciting content coming to CANAL this summer includes Copa America 2024, which will be hosted in the US, and "Shuwa Dilu”, a new Zacu TV exclusive series featuring renowned local comedians Papa Sava, Bamenya, and Dr. Nsabi.

CANAL clients in Rwanda can now indulge in a vast selection of entertainment, boasting over 400 channels and more than 50 radio stations available in French, English, Kinyarwanda, Swahili, Ikirundi, and Luganda languages.