Flyest Music on how his debut album is reclaiming his creative identity
Wednesday, January 10, 2024
Flyest Music during an interview with The New Times. Photo by Emmanuel Dushimimana

Dipping one’s hand in several stoves is already hard enough on its own, but being boxed and confined to the one thing you’re most known for often feels like restraint. The urge to rebel and reclaim your space in such situations is what inspired producer Flyest Music’s debut album.

Flyest Music, real name Eric Aime Nsengumeremyi, has been producing modern hit songs since 2015. He refined and mastered his craft over the years working alongside the likes of Andy Bumuntu, Ariel Wayz, Kevin Skaa, Jules Sentore and Angell Mutoni among others.

As a creative he has often been drawn to experiment music production across various genres including, but not limited to Kizomba, Reggae, Afrobeats, RNB and Hiphop but along his journey, after making a couple of Kizomba tracks that went on to become hits, it became his perceived specialty and pitching his expertise to produce music in other genres became quite the challenge.

"One of the main reasons that drove me to pursue this album is that most of the time as a producer you don’t really get to do the music you want to do or the way you feel it should be done. Not getting your way sometimes makes one lose passion for what they do, and making this album was how I rekindled my love for music after it had gone stale.”

After identifying a gap in the local entertainment scene for homebred kizomba music, despite a newfound interest within the dance community for the genre inspired by dance classes on Thursdays and the weekend, Flyest Music filled the gap with numerous songs he produced with Andy Bumuntu at the time, including ‘Snack’ ‘Valentine’ and ‘On Fire that have gone on to dominate latin dance playlists made for and by Rwandans.

"Afrobeats had started becoming a trend in 2018 and 2019, and everyone was trying to keep up with the generic music trend but people had also started learning and dancing Kizomba. The songs they danced to were nice but none of them was Rwandan, and I took on the challenge to change that.”

While introducing Rwandan music to the Kizomba scene had been an undeniably great decision, it sent the message that Flyest Music’s specialities didn’t extend beyond Kizomba, and that is a perception he wanted to change with the release of the new album.

"Most artistes and clients that came my way believed I could only do Kizomba songs, and even when I disclosed that there is more I could do I was met with hesitation, and I wanted to remind the people that I can work with all the genres.”

"The general feel of the album is lovesongs but I wanted two tracks to be about life and God as well and the song ‘No Worries’ filled that role. I also included Afrobeats, Reggae and Hip-hop songs to display the range of what I can do, and I am proud of this project,” he adds.

'Flyest Magic' is an 11-track album featuring the likes of Mike Kayihura, Rita Ange Kagaju, Angell Mutoni, Igor Mabano and Andy Bumuntu. The album also features emerging talents such as Ella Rings, Makare Fox, J-Sha and Kevin Skaa.

'Flyest Magic' is a correlation of slow jams, upbeat tunes, and classic Afrobeats that explores themes such as love, romance, despair, the ups and downs of life, and a subtle touch of God’s grace that comes out through the song ‘No Worries’ paying homage to Flyest Music’s gospel roots.