Bralirwa to import sugarless Coke from South Africa

Door Platenga, the General Manager of Brasseries Et Limonaderies–Bralirwa said that the first consignment of Coke Zero arrives in the country this month. Coke Zero, a product of the Coca-Cola Company comes in Rwanda at a time many consumers are shunning some of Coca Cola products because of high sugar concentration. “We are importing Coke Zero from South Africa for now. When the market picks up we will start manufacturing it here,” Platenga told The New Times, last week.

Monday, September 15, 2008

Door Platenga, the General Manager of Brasseries Et Limonaderies–Bralirwa said that the first consignment of Coke Zero arrives in the country this month.

Coke Zero, a product of the Coca-Cola Company comes in Rwanda at a time many consumers are shunning some of Coca Cola products because of high sugar concentration.

"We are importing Coke Zero from South Africa for now. When the market picks up we will start manufacturing it here,” Platenga told The New Times, last week.

Bralirwa—the only beverage manufacturing company in Rwanda—announced that Coke Zero will be mostly stocked on supermarket shelves soon.

Earlier, Platenga said, "Coca Cola Zero is a sugar-free variation of Coca-Cola.

In the United States, where the drink was first introduced, it is reported that Coke Zero is marketed as having zero calories—hence the Zero in the product’s name, but in other countries, Internet information indicates that it is marketed as having zero sugar.

"Coca-Cola Zero in fact has a negligible caloric value. Depending on the country in which it is made,” Internet information indicates.

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