Why pay to cover league matches?
Editor, I suspect Ferwafa receives a fair amount of tax revenue, and matches are played from public venues. While it is perfectly normal to sell broadcast TV rights, it would be a world first to request money for photo coverage or print.
Wednesday, October 15, 2014
Editor,
I suspect Ferwafa receives a fair amount of tax revenue, and matches are played from public venues. While it is perfectly normal to sell broadcast TV rights, it would be a world first to request money for photo coverage or print.
Even for TV, Ferwafa should grant free access to "news coverage”, meaning the broadcaster in question can perhaps dedicate not more than one minute on air to each game. This is also in the interest of sponsors, and it’s the common practice worldwide.
Ferwafa can learn from Fifa how it is done.
Lucas
Reaction to the story, "Media houses to pay for broadcast rights of league matches – Ferwafa” (The New Times, October 13)